In traffic, at a soccer game, or on the Internet – we encounter advertising messages everywhere. Can they seduce us without us noticing, and can our brains be influenced by neuromarketing?
Psychology
They have no conscience and know neither fear nor compassion. However, these characteristics do not necessarily make psychopaths merciless criminals. In reality, it is a combination of factors that determines whether someone becomes a serial killer or ends up on the executive floor of a company.
There are some bad habits that we would like to get rid of as quickly as possible. But why is this often so difficult? Why is our brain so attached to recurring behaviors and what can we do about it?
We can fly like a bird or suddenly find ourselves naked in front of our boss: some of the things we experience in our sleep are just strange. With a few simple tricks, dreams can be experienced consciously – and even controlled.
For most people, pain is an unpleasant thing. But some people seem to find satisfaction in pain – they seem to be addicted to it. But how can that be?